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RDA Perth Members

About RDA PerthRDA Perth Members

Keith Ellis, Chair

A Shire of Serpentine Jarrahdale Councillor since 2013, Keith Ellis is a well known marketing agent within the Perth community, specialising in TV production and marketing. Keith founded KEA Media and Marketing, which he led for 30 years. Keith continues to run KEA Design House, established in 1995, a wholesale importing business supplying to over 500 discount stores across Australia.

Keith is an avid sportsman, as past captain of the Royal Perth Golf Club, former Deputy Chairman of Greyhound WA, and has been assoicated with tennis, hockey and surf clubs over the years.

With a commitment to the local community, Keith is the President of the Darling Downs Resident’s Association and a past State President of the Local Chamber of Commerce and Industry, a board member and current patron.

Ruth Butterfield, Deputy Chair

Ruth has been a Councillor with the City of Armadale for 10 years and Deputy Mayor for the last four years.  This has enabled her to work with business, community groups and different levels of Government, to achieve positive outcomes within the region.  Ruth engages with communities, providing a sense of ownership over local projects.   Stakeholder participation and collaboration is seen as crucial to successful project development and delivery.

Ruth has a background in teaching and is passionate about improving education and training opportunities for young people.  Ruth continues to work with educational institutions, both public and private, to expand service delivery to outer metropolitan areas.

Ruth is committed to finding solutions which minimize the impact of urban sprawl on the natural environment.  Improved public transport links and higher density living are seen as key to reducing the cost of infrastructure provision and better environmental outcomes.

Rhonda Hardy, Secretary

Rhonda Hardy was appointed Chief Executive Officer at the Shire of Kalamunda on 8 July 2013.  Rhonda has over 20 years’ professional experience in a diverse range of organisations including the State and Local Government sectors.  For the past 12 years she has undertaken senior management roles in local government with a high degree of achievement.

Prior to commencing with the Shire of Kalamunda Rhonda was Director Regional Services at the Eastern Metropolitan Regional Council.  Her responsibilities in this executive role included building of strong partnership opportunities to stimulate economic prosperity, environmental development including providing support for the implementation of environmental initiatives; grant funding, coordination for projects across the community and political advocacy to promote the needs of Perth’s Eastern Region on behalf of the six member Councils.

Rhonda has a proven track record of strong leadership in various multidisciplinary organisations, business improvement, achievement of financial goals and a high level ability to negotiate complex issues and resolve conflict.

Rhonda is of the belief that the Perth will face some major challenges in the short to medium term and will require strategic and incisive leadership.  As a member of the RDA Perth  she is intent on ensuring that the interests of Perth citizens  is paramount to her as she strives to work toward a successful and vibrant future for the Perth.

Elizabeth Taylor, Treasurer

Principal of Creating Quality Communities, Elizabeth has had 28 years experience in local government and 21 years experience in statutory planning covering the State. She has also 40 years experience in running two separate businesses, was previously on the Executive Committee of WALGA and is presently the Chair of the Community Aviation Consultation Group (Perth Airport). Elizabeth is studying for her Masters Degree in Town Planning and Urban Development at Curtin University and is the Deputy Chair of the Swan Kalamunda Health Service Community Advisory Committee.